
Looking back at the past two years, overseas brands have gone from testing TikTok to heavily investing in TikTok in just one round of advertising cycle. The latest industry data shows that over 70% of cross-border enterprises have listed influencer marketing as their annual key investment direction. In this context, the value of TikTok influencer advertising service providers has been redefined - no longer simply as resource matchmakers, but as engines for brand growth overseas.

In the past two years, TikTok's role in the global e-commerce and brand marketing landscape has evolved from a newcomer in terms of traffic to a standard for going global. More and more Chinese companies are realizing that to truly penetrate this blue ocean, relying solely on a popular video is far from enough. So, a key question emerged: among hundreds of institutions, who is the reliable, professional, and high-quality TikTok service provider?

On the global short video track, TikTok is reshaping the game rules for brand going global at an astonishing speed. In this blue ocean of traffic, influencer marketing has become the core lever to leverage overseas markets. The real determinant of whether a brand can break through in this game is the TikTok influencer advertising service provider behind it.