With the development of TikTok e-commerce, it is no longer a new phenomenon for traditional factories in China to go global through it.

With the explosive popularity of TikTok, there has also been a trend of going global in China, and many traditional factories have listed TikTok as their first choice for overseas marketing tools. For example, E-Light, an LED lighting factory in Guangzhou, has recently successfully launched a TikTok account

TikTok social media is becoming the first choice for more and more traditional Chinese factories to go global for marketing. There is a traditional silicone factory in China, @ Guangdong Yichi Sealing Co., Ltd., which relies on TikTok's global influence and huge user base advantages to expand its overseas market

For B2B companies going global, they always have this question:

Recently, we have been busy organizing customer inquiries, and we have also discovered a problem, which is that many customers, especially those who work on the B2B side, do not understand the importance of overseas independent websites. They always feel that it is optional or that it can be done casually.

Should luggage companies choose the to B track when going global?